On Wednesday, Nov. 14, United Way of Greater Los Angeles partnered with CBS 2, KCAL 9, and the Los Angeles Rams to host an all-day fundraiser to benefit those affected by the recent wildfires in Southern California.

The Los Angeles Community showed an outpouring of support and in just 12 hours, helped to raise $1,173,905 for United Way’s Disaster Relief Fund, which will serve both immediate and critical long-term needs of low-income Angelenos affected by recent fires. While phone lines are closed, individuals can still donate by texting “2018fires” to 41444 or donating directly through Facebook.

“The community came together in an unprecedented way Wednesday. From celebrities to event organizers to those who waited on the lines to donate whatever amount they could—many of whom have themselves been impacted by the fires—our community came together as one,” said Elise Buik, President and CEO of United Way of Greater Los Angeles. “At least one donor tripled their pledge by the end of the night, volunteers stayed beyond their shifts, and people are still reaching out from around the world to donate. Thanks to the incredible support of all those who have and will continue to join with us, we can help thousands of individuals and families rebuild their lives.”

The success of the fundraiser wouldn’t be possible without incredible support from the organizations and individuals that joined in-person and provided support through social media:

  • CBS Los Angeles
  • Los Angeles Rams (including COO Kevin Demoff, current and former players Jared Goff, Andrew Whitworth, Aaron Donald, Michael Brockers, Johnny Hekker, Brandin Cooks, Mark Barron, Eric Dickerson, Jackie Slater, Vince Ferragamo, Harold Jackson, Greg Bell, and General Manager Les Snead)
  • LA Galaxy (including player Daniel Steres)
  • Alyssa Milano
  • Robin Thicke
  • Bob Odenkirk
  • Sharon Osbourne
  • Sheryl Underwood
  • Stephnie Weir
  • Britney Spears
  • Stephen Colbert
  • Mark Hamill
  • Dr. Phil
  • Adina Porter
  • Bob Odenkirk
  • Vivica A. Fox
  • And many more

The Disaster Relief Fund was established in partnership with United Way of Ventura County and United Ways of California, with funds being allocated and distributed funds to support impacted counties.

For more information on the Disaster Relief Fund, please click here.

For more information about volunteer opportunities to support those affected by the wildfires, please click here.